Madinah recorded Saudi Arabia's highest occupancy rate for tourist accommodation facilities in the first quarter of 2026, with hotels, serviced apartments and other lodging establishments achieving an 82% occupancy rate, according to the Ministry of Tourism. Makkah followed at 59.8%, ahead of Jeddah at 59.2% and Riyadh, including Diriyah, at 55.7%. Madinah also posted the Kingdom's highest revenue per available room (RevPAR) at SAR372, while the average daily room rate reached SAR453 ($120.54). The city ranked second nationwide for licensed accommodation capacity, with 76,907 rooms, 91% of which are in hotels. It also accounted for 17% of all new tourist accommodation licenses issued across the Kingdom during the quarter, with 65 new facilities, including 37 hotels and 28 serviced apartments and other accommodation establishments.
Madinah has surged ahead of Makkah and other Saudi cities with an 82% hotel occupancy rate in early 2026, driven by the highest revenue per available room in the kingdom. The holy city’s tourism boom is reshaping the national hospitality landscape, as new licenses and record rates signal a growing shift in traveler demand.